Month: September 2022

New York, NY, Sept. 29, 2022 (GLOBE NEWSWIRE) — [INVNT GROUP] THE GLOBAL BRANDSTORY PROJECT, expands experiential storytelling capabilities launching Hypnogram, a creative global boutique and studio focused on multimedia experiences that span the physical and digital world.

Hypnogram supports brands and organizations by translating ideas and messages into unimagined experiential multi-sensory moments through motion design, tech/art installations, augmented reality, virtual reality, and mixed reality, across public and private spaces, including live shows and product launches, conferences and B2B events, festivals, public spaces, performance arts, hospitality, and the metaverse.

[INVNT GROUP] represents a growing portfolio of complementary disciplines designed to help forward thinking brands everywhere, impact the audiences that matter anywhere. The GROUP consists of modern brand strategy firm, Folk Hero; creative-led culture consultancy, Meaning; production studio & creative agency, HEVĒ; events for colleges and universities, INVNT Higher Ed; digital innovation division, INVNT.ATOM; the original live brand storytelling agency, INVNT; and now, Hypnogram, the creative multimedia studio.

“Innovative storytelling is in our DNA. This multimedia studio led by CEO Pavel Popov, the visionary ex-managing partner at Radugadesign USA and Radugadesign China, deepens our global expansion strategy, augments our core capabilities, and offers clients end-to-end creative solutions that drive audience engagement through immersive, next-generation multimedia experiences and events,” said INVNT CEO and [INVNT GROUP] COO, Kristina McCoobery.

“We live in an amazing time when digital and physical world are blending. Multimedia designers across the globe are pushing the boundaries of visual art, transforming events and installations into unforgettable experiences and cultural landmarks. Our mission is to become an industry-leading agency in multimedia design. When we combine what hypnogram brings to the table with the incredible, diverse capabilities of [INVNT GROUP], we are able to create added value for our partners around the world”, said Pavel Popov, CEO of Hypnogram.

Hypnogram is based in the U.S., operates globally, and is actively developing the China market, recently launching two 3D billboard projects commissioned by Vivo, a multinational technology company, and of the one of the leading smartphone manufacturers in China.

Rooted at the nexus of experiential marketing, art/design and technological innovation, [INVNT GROUP]’s addition of Hypnogram enhances the group’s ability to imagine and fulfill creative, immersive, multimedia spectacles that change the relationship between brands and those who come into contact with them.

Paul Blurton, Chief Creative Officer of [INVNT GROUP], who leads [INVNT GROUP] creative teams globally and across disciplines, will guide Hypnogram’s growth, through a combination of new clients and projects, and integration with other businesses within The GROUP.

Paul adds, “Multimedia content, design and application is an essential component of the work we do for our clients; it has been a part of our world for years, and continues to play an ever-increasing role, as brands seek those unforgettable, visually stunning “wow moments” that communicate their story in previously unimagined ways. In Pavel, we have brought a trusted partner into the business, who brings with him an unrivalled global network of creators, artists, designers, animators, programmers and technicians that enable us to bring to life almost anything we can dream up. It’s a natural and additive extension of our commitment to being the best brand storytellers in the world.”

For more information on Hypnogram visit: http://hypnogram.com/

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• Hypnogram

Jhonathan Mendez de Leon

Company Expects to be Publicly Trading in Early Q4 Under Symbol “ILLR”

LOS ANGELES, Sept. 29, 2022 (GLOBE NEWSWIRE) — Triller Inc.(“Triller”) and GEM Global Yield LLC SCS (“GGY”) today announced a binding $310 million investment from GEM, the Luxembourg based private alternative investment group, in the form of a share subscription facility. Under the agreement, GEM will provide Triller with up to $310 million in equity capital for a 36-month term following a public listing of Triller’s common stock.

Triller will not be obligated to draw the full $310 million but can do so in part or in whole at its discretion. Triller will control both the timing and amount of all drawdowns and will issue stock to GEM on each drawn down from the facility. Triller will also issue warrants to GEM, further aligning the interests of the companies.

Triller filed its private S-1 with the U.S. Securities and Exchange Commission last month and is submitting what it anticipates being the final S-1 concurrently with the closing of this facility. The expectation is that trading will commence in early Q4 2022.

“Triller has been growing tremendously,” said Mahi de Silva, CEO and Chairman of Triller. “At our inception in 2019, we were a zero-revenue company; now we are on track to break $100 million in revenue this year. The Triller app has been downloaded more than 350 million times, and the company works with dozens of the world’s largest brands and thousands of top artists, disrupting the entire creator community.”

Triller has 10 business lines, eight of which are at break-even or profitable, and effectuates 750 million interactions per quarter, each of which is a potential monetizable transaction for the company in the future.

With the capital infusion from GEM, Triller will be able to make additional acquisitions to strengthen its toolbox for the creator community and reach breakeven or profitability in the short-term. Assuming it draws upon the full $310 million equity facility, Triller will have raised more than $600 million dollars and, upon its IPO, will be virtually debt free.

“Triller is breaking all the rules of the closed garden systems. It is challenging the way the old establishment takes advantage of creators and users by keeping 99 percent of the money within the system for itself,” said De Silva. “The reason the industry is so set on MAU, DAU and the like is that is how much time someone spends within one company’s particular closed garden and means that the social networks ‘own’ the user, revenue, brand and information.

“Triller breaks that system wide open. As an open garden, our goal is to put the power back in the hands of the creators and users, allowing creators and brands to connect directly. We provide tools to maximize those connections and how well each can be monetized. In addition, looking at the number of interactions we facilitate helps us to forecast future revenue since each one of those is a potential transaction fee for us.”

About Triller Inc.

Triller is the AI-powered open garden technology platform for creators. Pairing music culture with sports, fashion, entertainment, and influencers through a 360-degree view of content and technology, Triller encourages its influencers to post the content created on the app across different social media platforms and uses proprietary AI technology to push and track their content virally to affiliated and non-affiliated sites and networks, enabling them to reach millions of additional users. Triller additionally owns VERZUZ, the live-stream music platform; combat sports brands Triller Fight Club, Triad Combat and BKFC; Amplify.ai, a leading customer engagement platform; FITE.tv, a premier global PPV, AVOD, and SVOD streaming service; Thuzio, a leader in B2B premium influencer events and experiences; Fangage, a platform for creators to engage fans and monetize content and Julius, a platform for brands and agencies to harness creators for social engagement and social commerce.

About GEM
Global Emerging Markets (“GEM”) is a $3.4 billion, Luxembourg based private alternative investment group with offices in Paris, New York and The Bahamas. GEM manages a diverse set of investment vehicles focused on emerging markets and has completed over 530 transactions in over 70 countries. Each investment vehicle has a different degree of operational control, risk-adjusted return, and liquidity profile. The family of funds and investment vehicles provide GEM and its partners with exposure to: Small-Mid Cap Management Buyouts, Private Investments in Public Equities and select venture investments. For more information: http://www.gemny.com

Tony Freinberg
President, Edendale Strategies
tony@edendalestrategies.com
(310) 614-1435

The partnership integrates Sophi.io’s AI technology into Eidosmedia’s editorial platform, bringing seamless ML-powered print laydown automation to Eidosmedia customers

TORONTO, Sept. 29, 2022 (GLOBE NEWSWIRE) —  Eidosmedia, a developer of digital publishing solutions for leading news-media groups worldwide, has partnered with Sophi.io, an AI-powered automation, optimization and prediction platform developed by The Globe and Mail, to bring seamless print laydown automation to Eidosmedia customers.

The solution brings the entire print page layout process down from hours to just minutes, without the use of templates. Publishers can dramatically improve productivity and cut costs, all within the Méthode platform they currently use.

“The complexity of print page layouts has until now defied the easy automation that speeds the publishing of online formats,” said Marco Cetola, Eidosmedia Sales and Partner Program Director. “For our customers, especially large regional groups and national titles, print editions continue to be a major source of revenue. There’s intense interest in ways to cut production times and costs in this important publishing channel.”

“The fit between our print edition building routines and Sophi’s AI engine turned out to be very good,” said Marco. “We were quickly able to start training the pagination model on existing layouts, and we had the first results in a matter of days”.

“The productivity boost obtained is exceptional,” said Marco, “especially for daily publications where the page-design operation is usually running against the clock.” In fact, a typical 32-page print edition can be paginated in minutes compared to several hours for a manual operation.

Sophi-powered print automation is different than other print production solutions in that it is completely template-free. It uses smart AI to ensure that a publisher’s printed pages look and feel as though they were produced by experienced editors and page designers. Each page is designed from scratch following each individual brand’s design vocabulary. The final output is a print-ready PDF or InDesign file that’s ready in minutes.

Among those who stand to benefit from the new technology are page designers themselves. Page designers have been under pressure for some time to increase their productivity as publishers try to cut costs. With fewer hands to lay out growing numbers of pages, the designer’s job has in many cases become a stressful race against time. The automation engine will take routine tasks off their hands so they can devote more time to the front pages, features and special layouts where their creativity can really add value.

“Page automation is the greatest innovation in the publishing industry since the personal computer replaced typewriters,” said Marco.

Gabe Gonda, VP at Sophi.io, commented: “Sophi is delighted to be entering a partnership with Eidosmedia to deliver our print automation technology through the Méthode platform. Eidosmedia is a first-class CMS vendor with deep knowledge of its clients’ evolving needs. This partnership will help deliver a unique and high-value solution to some of the best newspaper publishers in the world.”

About Eidosmedia

Eidosmedia (www.eidosmedia.com) is a global leader in content management and digital publishing. Eidosmedia solutions are used by news-media organizations throughout the world to create and deliver portfolios of news products ranging from advanced digital formats to traditional newspapers and magazines.

About Sophi Inc.

Sophi.io (https://www.sophi.io) was developed by The Globe and Mail to help content publishers make important strategic and tactical decisions. It is a suite of AI and ML-powered automation, optimization and prediction solutions that include Sophi Site Automation, Sophi for Paywalls and Sophi for First Party Data. Sophi also powers one-click automated laydown of template-free print publishing. Sophi is designed to improve the metrics that matter most to your business.

Contact Us

Marco Cetola
Sales and Partner Program Director
Eidosmedia SpA
marco.cetola@eidosmedia.com
+390236732202

Jamie Rubenovitch
Head of Marketing
Sophi Inc.
jrubenovitch@globeandmail.com
416-585-3355