Ondjiva – MPLA leaders and staff in Cunene province are participating, as of today (Thursday), in a capacity building seminar on political and electoral marketing, aiming at improving the party’s performance in the communication aspect.
The two-day seminar covers topics such as strategic planning, organisation and coordination of electoral campaigns, strategies for attracting and motivating voters, the importance of electoral agents, electoral mobilisation strategies and political communication.
At the opening of the event, the first secretary of MPLA in Cunene, Gerdina Didalelwa, stressed the importance of the seminar for the improvement of the performance of the cadres and promotion of a comprehensive, dynamic and permanent communication.
Gerdina Didalelwa said that during the event, the party cadres will receive political and ideological guidance, with a view to providing them with planning, organization and conduct tools for the various phases of the pre-campaign and electoral campaign.
The leader said that over the years, MPLA has always boosted its communication and marketing policy, with a view to mastering, processing and using information in good time.
Source: Angola Press News Agency